
“I eat really healthy. So why aren’t I losing fat?”
New to Optimize Fitness & Performance? We're an award-winning personal training gym in Franklin, MA. Founded in 2014, our mission is to teach people how to become stronger, more fit, and more confident through strength training and healthy eating. Educating our...
The Three Best Leg Exercises for Beginners
Most beginners spend too much time on new exercises or complicated workouts. They’d be better off mastering these 3 exercises instead.

The Biggest Mistake People Make Counting Calories – and How to Fix It
The Biggest Mistake People Make Counting Calories and How to Fix It I should start by saying that I’m not a big fan of calorie counting. In fact, I’m not a fan of counting calories at all. (I don’t like those restrictive diets, either.) Why? The simple reason is that...
How to Eat Less with Mindful Eating (Instead of Another Diet)
How to Eat Less with Mindful Eating (Instead of Another Diet) Can Mindful Eating Work Better Than a Diet? All too often we focus on what to eat in order to lose weight, rather than changing how we eat. I’ve found this to be true with people who eat only healthy foods,...
The 7 Best Exercises for People That Can’t Squat
Learn the 7 exercises we use most often to get our clients who can’t squat into incredible shape.