508-507-9008 [email protected]

Personal Training

Look good. Feel great. Perform better.

As Listed On

Are you ready to get into great shape for 2018?

It’s time to get your fitness, your health, and your body back.

Personal training at Optimize Fitness & Performance is the best way to achieve your health & fitness goals.

Work with our expert coaches, and you can:

  • Become stronger, leaner, healthier, and more athletic
  • Move better and with less pain
  • Discover what your body is really capable of
  • Lose weight with mindful eating and real food, instead of supplements, shakes, and restrictive diets
Why Choose Us

Optimize Fitness & Performance

Elite Personal Training & Nutrition Coaching

Have Fun & Make Friends

Our gym is welcoming and laid back. We work out hard (and smart), but you won’t find any yelling, screaming, or “hardcore” workouts here.

Great Value

You’ll pay 1/2 the rate of a private personal trainer, and get better results.

Other trainers are $80-100 per hour and have less experience and education than our coaches.

Achieve Your Goals & Stay Accountable

Your workouts are 100% custom-made for you. Plus, your coach will help you stay on-track every step of the way

Get Stronger

Discover what your body can really do.

Tap into your inner bad-ass by training like an athlete – no matter your age, injury status, or current fitness level


Get Customized Instruction

You’ll receive an in-depth assessment, individualized workouts, and personal training from our experienced coaches.

Be Healthy

You’ll become stronger, more flexible, and more fit.

Services Offered

Personal Training


Women's Strength Training Small Groups


Injury Post-Rehabilitation


Nutrition Coaching


A Different Kind of Personal Training

Forget what you’ve seen on TV.

Getting in great shape doesn’t have to suck.

No – mandatory weigh-in’s. No – food guilt or shame.
No – burpees. No – mirrors. No – endless cardio.

Yes – getting stronger.
Yes – learning what your body can do.
Yes – overcoming challenges.
Yes – learning new skills and abilities.
Yes – changing your behaviors and mindset about healthy living.

Our clients love their results. They enjoy their workouts. So will you.

Get Started Today

Reserve your 100% free phone consultation with Coach Devin Gray

Meet the Owner

Devin Gray, CSCS

Devin Gray, CSCS

Owner, Head Coach, & Lifelong Fitness Geek

Hey, I'm Devin.

I want to help you get into great shape. More importantly, I want to help you get better at doing whatever it is you love to do most.

If you want to look your best, then strength training will transform your body. It'll give you more confidence, tone your muscles, and help you lose a few sizes.

If it's getting healthier for your family, then getting stronger is the best way to resist aging. You'll feel younger, move better, and have more energy after just a few weeks of coaching.

If you want to be a better athlete, then getting stronger can help you make the most of it. You'll be more resilient to injury, play harder, and reach your potential.

And if you just want to get in better shape, but have concerns about getting hurt or re-injuring yourself - trust me, I know how you feel.

I injured my right hip and my lower back. It fundamentally changed my coaching. It gave me an appreciation for having a strong core, perfect technique, and patience.

And that's what I'll teach you in my gym - how to work out smart AND see great results.

You'll reach your goals.
You'll become stronger than ever.
And you'll do it with cutting edge techniques


Education & Accolades

  • B.S. in Exercise Physiology, Cum Laude - Texas A&M University, 2011
  • Certified Strength & Conditioning Specialist (NSCA-CSCS)
  • Functional Movement Screen Certified (FMS-1)
  • Precision Nutrition Certified Coach (Pn1)
  • Additional Certifications in TRX, Battling Ropes, and MMA Conditioning

Career Highlights

  • Worked as the Cast Trainer for Fox's X-Men film, "The New Mutants" (2019)
  • Worked as a Fitness Director, Head Personal Trainer, and Post-Rehabilitation Specialist before opening Optimize Fitness & Performance in 2014
  • Awarded Thumbtack.com's "Best of" for Personal Training for 2015 & 2016
  • 10 years of experience in personal training & fitness instruction

Hear From Our Clients

Frequently Asked Questions

The best way to get answers to your specific questions is to set up a free phone consultation with me, Coach Devin.
Here are a few of the questions I get asked the most. Click on a question to read the answer.
When can I come in for my sessions?
Personal training sessions are offered Monday through Thursday at 6:30AM, 8:30AM, 10:30AM, 4:30PM, and 6:30PM. They’re also offered on Saturdays from 7AM-12PM.

Small Group Training (Women’s Strength Training) is held Monday through Thursday at 5:15AM, 7:30AM, 9:30AM, and 5:30PM.

All sessions are 60 minutes long.

How long will my sessions be?
All sessions are 60 minutes long.
What if I have to miss a session?
You can reschedule any session within 30 days, so long as there is availability. You don’t lose a session if you cancel it last minute.

We understand that “life happens” – sick kids, sick dogs, traffic on I-90, etc.

Are sessions private or small group?
All personal training sessions are coached in a semi-private format, with a cap of 4 clients per session.

Here’s how it works:

  • You pick the training time that works best for you, for example: Monday night at 6:30PM
  • If there’s availability, you can reserve that appointment time. Indefinitely or for just that one day.
  • You show up and there’s a customized workout waiting for you. Your workout is the same whether you come in on Monday night or Tuesday night and is 100% unique to you – your goals, your fitness ability, and your program.
  • Your coach (that’s me) teaches you how to complete the workout. You’ll learn what the exercises are called, how to perform them perfectly, and how much weight to use.

You can also join our Women’s Strength Training program, which has up to 6 women per session.

How much does personal training cost?
Our personal training rates vary in price, but is $45 per session on average. That’s less than half of what you can expect to pay for private personal training from a rookie trainer, and it’s less than a third of what I would charge for private personal training.

Our small group training rates are $249 for twice per week, $349 for three times per week, and $449 for four times per week. We recommend training three times per week for $349 per month.

What if I'm a beginner?
Great! Most of my clients are beginners. You’ll start off slow and gradually build up the difficulty of your workouts.

You’ll be a little sore, but you’ll still be able to walk down the stairs, go to work, and live your regular life.

This isn’t like crossfit.

The focus on your first few sessions will be learning proper technique for each exercise.

Once you’re skilled enough, you’ll begin to work out with more intensity. A little more, each workout.

Think of it as a slow simmer, rather than a rapid boil.

And you’ll still see results in the beginning.

Trust me, the science is clear on this – you do NOT need to start off with insane workouts to get great results.

(You can actually perform as little as one set of each exercise with light weight in your first workout, and still get stronger in the beginning. It’s all about coordination and technique! Most fitness results in the first month come from burning more calories, improved coordination, and better nutrition!)

What if I'm already in good shape?
You’re in luck. My favorite clients want to go from good to GREAT.

I named my business “Optimize Fitness & Performance” because that’s my ideal – helping people get into great shape with the best possible methods.

You’ll benefit from a smarter workout. The perfect exercises for your goals. And you’ll understand exactly why you’re doing them.

We’ll optimize your technique and troubleshoot any weak points you may have. Basically, it’s a total tune-up for your physical fitness.

Book Your Free 15-Minute Phone Consultation

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